Client vs customer – is there really a difference? This is a great question, and one that definitely deserves attention. The reason why it’s an important question to ask, is because depending on how you label those who buy from you, can make a big difference in...
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In sales, positioning yourself as a trusted advisor can mean the difference between having ‘an OK’ sales career – and absolutely thriving in your industry. So, what is a trusted advisor; and how do you position yourself in this way to your potential clients? In this article,...
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If you’re in sales, you’ll eventually come across a gridlock situation – this is where negotiation tactics can play a hand and create a win, win situation. Using negotiation tactics can help you get to your ideal outcome, and also help your client walk away from...
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People, Process, Product – these words made popular by Marcus Lemonis and CNBC’s The Profit, have become synonymous with business success. But what does the People, Process, Product statement mean? And more importantly, how can you use the People, Process, Product methodology to build a business to...
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If you want to thrive and succeed in business, exceed your goals and ambitions, or perhaps even your career; you need to stay ahead of the curve. Future planning is an important part of strategizing, because it can allow you to focus on what’s working, and...
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The sales discovery call is one of the most important parts of the sales process, because it can be the difference between starting a new relationship with a client or revisiting the process for a new potential client. But what is a discovery call? And what should...
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One of the more important things you need to learn to be effective at communicating with staff, management, potential clients and even the people around you – are your strategies for communication. Some people are natural at communicating, however this doesn’t necessarily mean it’ll come naturally...
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In this article, you’ll learn a variety of words that sell in both your sales conversations, as well as in writing. The type of language we use; both in our conversations with potential clients, as well as what we write for our ads are very important,...
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Investing in yourself is one of the most important, and smartest things you could ever do with your income. Although there are various ways you can invest your time and money; investing in yourself can be one of the most profitable; for reasons we’ll explore in...
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What is key account management? And what is the difference between key account management and sales? Then there is key account management and strategic account management – what is the difference? In this article, we’ll be exploring this, as well as how to ensure you execute a positive...
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A Sales Consultant is a very popular career choice, because it can potentially be a very lucrative and financially rewarding career. Based on your positioning, knowledge and experience, you can literally get paid to give advice – and who wouldn’t want to do that! So how do...
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Buyer personas are a common topic amongst Marketers and Business Owners alike; but what exactly are buyer personas; and how does it help your sales and marketing efforts? In this article, we’ll look at what buyer personas are, why they’re important, and the various steps you...
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As a startup Entrepreneur, you are full of hope, drive, and ambition to create something you know will not only benefit your ideal audience – but create awesome income and meaning for your life too. However, as the days, weeks, and even months go on; you...
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The difference between general Salespeople and Sales Professionals that seem to excel in sales; no matter what they’re selling – is their ability to follow the best practices for sales. As the famous saying goes, “How you do anything, is how you do everything”. This demonstrates that...
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Social selling is a trendy word you’ve most probably heard on social media, books and podcasts, or maybe even around the water cooler. But what is social selling? And is it just another buzzword; or is it here to stay around for the long haul? In this article,...
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Trust in the process, or trust the process is a common quote that you may have heard or read. But what does it mean exactly? And by learning what it means; how can you unpack it in a way to affect and help you in your business,...
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Cold calling can be an effective way to get in touch with your ideal clients, because it allows you to cut through all the noise and get in direct contact with the potential decision maker. Cold calling does have a bit of a bad reputation; but...
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You may have an awesome product or service; but without knowing how to it get in front of the right potential audience – you’re not going to have much success. An effective way in crafting how to do this, is putting together something called a marketing...
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High ticket sales have always been a popular choice for seasoned Sales Professionals, because of the earning potential. More importantly, high ticket sales open gateways of potential that aren’t necessarily always available when selling lower priced, commodity type products. In this article, we’re going to look...
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Referrals are a great way to get leads for your business, product or service; that's why in this guide, you'll learn how to get referrals in a non pushy, yet effective way. The reason why referrals are great, is because one of the hardest things to...
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If you’re new to sales, you may be struggling with the idea about how to sell in person. Meeting new people every day – from different backgrounds and different personalities may seem daunting. In this guide, we’re going to show you a step by step process...
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Looking for sales meeting ideas can be quite daunting at times; because you want your sales meetings do be valuable and insightful, rather just another meeting your sales staff need to attend. Below is a list of eight sales meeting ideas that are worth doing to...
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Whenever I’m running a sales workshop, one of the questions I like to ask the audience is what are the two types of competition in business? The answers I generally get back are the other types of businesses they are directly competing with for their potential...
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Whether you’re a Business Owner or Sales Professional, you’ll know the importance of being able to drive traffic to your website, landing page or whatever else it may be to offer value, generate leads - and also sales. I’m going to show you below 3 ways...
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The sales tip this week, isn’t just something that’s working right now; this is a tip that’s evergreen – meaning something that’ll serve you for life - and that tip is, ‘Not all clients are equal’. Not All Clients Are Equal Be careful who your serve and...
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Growing your business as a startup can be quite difficult. Do you focus on ads straight away? Or should you focus more on networking events and selling in person? We've created a small video to breakdown a few things you can do, to grow your business as...
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Today I want to share a quick tip with you that isn’t hard to implement, yet will give you a massive advantage among your competitors. Today I want to share a quick tip with you that isn’t hard to implement, yet will give you a massive...
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One of the quickest, yet most impact changes a person can make when they're selling a product or service, is to realise that their potential client in fact doesn't care about what your product or service is. A house. A car. Your coaching service. Perhaps a small loan or...
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